Take the pledge to catch cancer early

Take the pledge to
catch cancer early

A winning play against cancer starts here

Every great team has a game plan, Emory Healthcare, Winship Cancer Institute of Emory University, and the Atlanta Falcons are teaming up for the ultimate play: making a crucial catch against breast and prostate cancer.

These cancers and others are more treatable when caught early. When you know your risk factors and when to get screened, you’re on the offense of cancer detection. Take the pledge today and join us in creating a healthier future for our community.

The power of early detection

Breast and prostate cancers can develop before you notice any changes, which is why regular screenings are an important way to stay ahead of the game. Mammograms and prostate screenings can help detect cancer early, when treatment options may be more effective.

Knowing your risks is another key play. Factors like age, family history and genetics can help determine when screening should begin. When you know your numbers and understand your risk, you're better equipped to make informed decisions about your health.

    • Most women should begin annual screening mammograms at age 40.
    • For men, conversations about prostate screening begin around age 50.
    • People at higher risk may benefit from earlier screenings.
    • Risk increases with age. The majority of breast cancers are diagnosed in women ages 55+.
    • Genetics. Mutations like BRCA1 and BRCA2 may increase your lifetime risk for breast cancer to about 70%.
    • Family history. Having a family member (mother, sister or daughter) with breast cancer doubles a woman’s risk.
    • Breast density. Dense, fibrous breast tissue increases a woman’s risk of developing breast cancer.
    • Risk increases with age. Prostate cancer is most common in men 50+. About 6 in 10 cases are found in men 65+ in the U.S.
    • Race/ethnicity. Black men have the highest incidence of prostate cancer in the U.S.
    • Family history of prostate cancer. Having a family member (father, brother or son) with prostate cancer more than doubles your risk of getting the disease.

Take the pledge

Commit to getting screened for breast or prostate cancer and score a chance to win the Ultimate Falcons Experience for the Falcons vs. Chiefs game on 11/15.

We’re on your team for every play against cancer

Whether you're learning about your risk, scheduling a screening or navigating a cancer diagnosis, having the right team behind you can make all the difference. At Emory Healthcare and Winship Cancer Institute, our experts are here to support you at every stage, from prevention and early detection to treatment and survivorship.

Explore resources to help you take the next step:

Ready to take the pledge?

Don’t sit on the sidelines when it comes to your health. Pledge to screen for breast and prostate cancer as we team up for a healthier future.

One team. One goal. A healthier future.

Thank you for joining Emory Healthcare, Winship Cancer Institute, and the Atlanta Falcons in making a crucial catch against cancer. By taking the pledge, learning your risk and staying committed to recommended screenings, you're helping build a stronger game plan for your health and our community. Keep an eye on your inbox for upcoming emails packed with helpful tips, screening reminders and resources. Together, we'll continue moving the ball forward toward a healthier future and making every play count in the effort to detect cancer early. 

Support survivors beyond the whistle 

Your support helps provide resources, guidance and programs that empower cancer survivors to thrive long after treatment ends.

Official Rules

No purchase, payment, or health screening necessary to enter or win. Open to Georgia residents age 18+. Online entry available October 16-18, 2026; onsite entry available October 18, 2026. Limit one entry per person per sweepstakes. Odds depend on eligible entries received. Void where prohibited. Sponsored by Emory Healthcare, Inc. See Official Rules for complete details.
  • NO PURCHASE OR PAYMENT OF ANY KIND IS NECESSARY TO ENTER OR WIN. 

    Eligibility: The “Crucial Catch Sweepstakes” (the “Sweepstake”) is open only to individuals who are legal residents of the state of Georgia and are eighteen (18) years of age or older and who reside within 75 miles of Mercedes-Benz Stadium. Employees, officers, directors, representatives, agents, and contractors of Emory Healthcare, Inc. and its parent, subsidiaries, and affiliated entities, including Emory University and its subsidiaries (“Emory” or “Sponsor”), those involved in the production, development, implementation or handling of the Sweepstakes, any agents acting for, or on behalf of Emory, their respective parent companies, officers, directors, subsidiaries, affiliates, licensees, service providers, prize suppliers or any other person or entity associated with the Sweepstakes (collectively, the “Sweepstakes Entities”), the Atlanta Falcons Football Club, LLC (the “Falcons”), the NFL Entities (defined as National Football League and its other member professional football clubs, NFL Ventures, Inc., NFL Ventures, L.P., NFL Enterprises LLC, NFL Productions LLC, NFL International LLC, NFL Players Association, and NFL Players Incorporated and each of their respective parent companies, affiliates, subsidiaries, directors, officers, representatives, shareholders, and employees), and/or the immediate family (spouse, parents, siblings and children) and household members (whether related or not) of each such employee, are not eligible. The Sweepstakes is subject to all federal, state and local laws and regulations and is void where prohibited by law.

    Sponsor: The Sweepstakes is sponsored by Emory Healthcare, Inc., 201 Dowman Drive, Atlanta, Georgia 30322 (“Sponsor”).

    The NFL Entities will have no liability or responsibility for any claim arising in connection with participation in this Sweepstakes or any prize awarded. The NFL Entities have not offered or sponsored this Sweepstakes in any way.

    Agreement to Official Rules: Participation in the Sweepstakes constitutes entrant’s full and unconditional agreement to and acceptance of these Official Rules and the decisions of the Sponsor, which are final and binding. Winning a prize is contingent upon fulfilling all requirements set forth herein.

    Entry Period: The Giveaway starts on October 16, 2026 at 11:00 A.M. (EST) and ends on October 18, 2026 at 11:59 P.M. (EST). No submissions will be accepted after the deadline for any reason. For the purposes of this Giveaway, all times will be determined solely by Emory, operating in the Eastern Standard Time (EST) zone. Entrants entering close to the posted deadline do so with this information in mind.

    How to Enter: Eligible individuals may enter the sweepstakes by submitting an entry through the sweepstakes landing page at  www.emoryhealthcare.org/catch during the entry period.  Limit one (1) entry per person for the duration of the sweepstakes. The use of any agencies or automated software to submit entries will result in disqualification of all entries submitted by that person.

    NO PURCHASE NECESSARY. A PURCHASE OF ANY PRODUCT OR SERVICE IS NOT REQUIRED TO ENTER THE SWEEPSTAKES.  

    Winner Selection: One (1) winner will be selected via a random drawing on or about November 1, 2026. The odds of winning depend on the number of eligible entries received. The potential winners will be contacted via email and must respond within the timeframe stated in the notification e-mail. If the potential winners do not respond within that timeframe, the Sponsor may select an alternate potential winner at random from all eligible entries received during the Entry Period. 

    Prize(s): One (1) winner will be selected and will receive (2) gameday tickets, (1) parking pass, (2) sideline field passes at the Mercedes-Benz Stadium during the Atlanta Falcons vs. Kansas City game on November 15, 2026 at Mercedes-Benz Stadium beginning at 1 P.M. (ET).

    General Conditions: By participating in the sweepstakes, entrants certify that they are eligible to participate and agree to abide by these Official Rules. In the event that the operation, security, or administration of the Giveaway is impaired in any way for any reason, including, but not limited to fraud, virus, or other technical problem, the Sponsor may, in its sole discretion, either: (a) suspend the Sweepstakes to address the impairment and then resume the Sweepstakes in a manner that best conforms to the spirit of these Official Rules; or (b) award the prize at random from among the eligible entries received up to the time of the impairment. The Sponsor reserves the right in its sole discretion to disqualify any individual it finds to be tampering with the entry process or the operation of the Giveaway or to be acting in violation of these Official Rules or in an unsportsmanlike or disruptive manner. Any attempt by any person to undermine the legitimate operation of the Giveaway may be a violation of criminal and civil law, and, should such an attempt be made, the Sponsor reserves the right to seek damages from any such person to the fullest extent permitted by law. The Sponsor’s failure to enforce any term of these Official Rules shall not constitute a waiver of that provision. In case of a dispute as to the owner of an entry, entry will be deemed to have been submitted by the authorized account holder of the screen name from which the entry is made. The authorized account holder is defined as the natural person who is assigned to an e-mail address by an Internet access provider, online service provider, or other organization responsible for assigning e-mail addresses for the domain associated with the submitted e-mail address. All taxes on prizes, if any, are the sole responsibility of each winner. 

    Release and Limitations of Liability: By participating in the Sweepstakes, entrants agree to release and hold harmless the Sweepstakes Entities, the Falcons, and the NFL Entities (collectively, the “Released Entities”) from and against any claim or cause of action arising out of participation in the Sweepstakes or receipt or use of any prize, including, but not limited to: (a) unauthorized human intervention in the Sweepstakes; (b) technical errors related to computers, servers, providers, or telephone or network lines; (c) printing errors; (d) lost, late, postage-due, misdirected, incomplete, or undeliverable e-mail; (e) errors in the administration of the Sweepstakes or the processing of entries; (f) injury or damage to persons or property which may be caused, directly or indirectly, in whole or in part, from entrant’s participation in the Sweepstakes or receipt of any prize; or (g) operation or fitness of the prize. Entrant further agrees that, in any cause of action, the Released Entities’ liability will be limited to the cost of entering and participating in the Sweepstakes, and in no event shall the Released Entities be liable for attorney’s fees. Entrant waives the right to claim any damages whatsoever, including, but not limited to, punitive, consequential, direct, or indirect damages.

    Disputes: Except where prohibited, entrant agrees that any and all disputes, claims and causes of action arising out of, or connected with, the Giveaway or any prize awarded shall be resolved individually, without resort to any form of class action, and exclusively by the appropriate court of competent jurisdiction located in the County of Fulton, State of Georgia, USA, or in federal court in the Northern District of Georgia. All issues and questions concerning the construction, validity, interpretation and enforceability of these Official Rules, entrant’s rights and obligations, or the rights and obligations of the Sponsors in connection with the Giveaway, shall be governed by, and construed in accordance with, the laws of the State of Georgia, without giving effect to any choice of law or conflict of law rules (whether of the State of Georgia or any other jurisdiction), which would cause the application of the laws of any jurisdiction other than the State of Georgia.

    Intellectual Property: All trademarks, trade names, logos, service marks, copyrights, designs, promotional materials, websites, web pages, drawings, illustrations, slogans, and other intellectual property used in connection with the Giveaway are the property of their respective owners. Without limiting the foregoing, the names, logos, trademarks, and other intellectual property of the Giveaway Entities, and their respective parents, subsidiaries, affiliates, licensees, licensors, and other respective owners remain the property of those entities or their respective owners. Participation in the Giveaway does not grant any entrant any ownership interest in, or license to use, any such intellectual property. Any unauthorized use, reproduction, distribution, display, modification, or other use of such intellectual property without the prior written consent of the applicable owner is strictly prohibited.

    Official Rules/Winners’ List Request: To obtain a copy of these Official Rules or for notification of the winners, send a self-addressed stamped envelope to: Emory Healthcare Suite Sweepstakes at Emory Healthcare Marketing, 2201 Henderson Mill Road, Suite 210, Atlanta, GA 30345, ATTN: Jody Vazquez. Requests for notifications of winners must be received no later than three (3) months after the end of the Entry Period. 

    Personal Information: Personal information collected through the Giveaway is subject to Sponsor’s Privacy Policy, located at [https://www.emoryhealthcare.org/patients-visitors/web-privacy-policy.html]. By entering the Sweepstakes, entrants agree to the use of their personal

    information as described in the above Privacy Policy. 

    The information submitted, including the registration information, will be available to the Falcons, the NFL Entities, and Mercedes-Benz Stadium. For more information on how this information may be used by them, please read their respective Privacy Notices, which can be found at www.atlantafalcons.com, www.nfl.com and www.mercedesbenzstadium.com.

  • NO PURCHASE OR COMPLETION OF A HEALTH SCREENING IS NECESSARY TO ENTER OR WIN. A PURCHASE OR HEALTH SCREENING WILL NOT INCREASE YOUR CHANCES OF WINNING.

    Eligibility: The “Ultimate Falcons Experience Crucial Catch Sweepstakes” (the “Sweepstakes”) is open only to individuals who are legal residents of the State of Georgia, are eighteen (18) years of age or older, and who reside within 75 miles of Mercedes-Benz Stadium. Employees, officers, directors, representatives, agents, and contractors of Emory Healthcare, Inc. and its parent, subsidiaries, and affiliated entities, including Emory University and its subsidiaries (“Emory” or “Sponsor”), those involved in the production, development, implementation or handling of the Sweepstakes, any agents acting for, or on behalf of Emory, their respective parent companies, officers, directors, subsidiaries, affiliates, licensees, service providers, prize suppliers or any other person or entity associated with the Sweepstakes (collectively, the “Sweepstakes Entities”), the Atlanta Falcons Football Club, LLC (the “Falcons”), the NFL Entities (defined as National Football League and its other member professional football clubs, NFL Ventures, Inc., NFL Ventures, L.P., NFL Enterprises LLC, NFL Productions LLC, NFL International LLC, NFL Players Association, and NFL Players Incorporated and each of their respective parent companies, affiliates, subsidiaries, directors, officers, representatives, shareholders, and employees), and/or the immediate family (spouse, parents, siblings and children) and household members (whether related or not) of each such employee, are not eligible. The Sweepstakes is subject to all federal, state and local laws and regulations and is void where prohibited by law.

     

    Sponsor: The Sweepstakes is sponsored by Emory Healthcare, Inc., 201 Dowman Drive, Atlanta, Georgia 30322 (“Sponsor”).

    The NFL Entities will have no liability or responsibility for any claim arising in connection with participation in this Sweepstakes or any prize awarded. The NFL Entities have not offered or sponsored this Sweepstakes in any way.

    Agreement to Official Rules: Participation in the Sweepstakes constitutes entrant’s full and unconditional agreement to and acceptance of these Official Rules and the decisions of the Sponsor, which are final and binding. Winning a prize is contingent upon fulfilling all requirements set forth herein.

    Entry Period: The Sweepstakes starts on October 18, 2026 at 11:00 A.M. (ET) and ends on October 18, 2026 at 11:59 P.M. (ET). No submissions will be accepted after the deadline for any reason. For the purposes of this Sweepstakes, all times will be determined solely by Sponsor, operating in the Eastern Time (ET) zone. Entrants entering close to the posted deadline do so with this information in mind.

    How to Enter: Eligible individuals may enter the Sweepstakes by submitting a physical entry card at the Sweepstakes entry location during the Entry Period. No purchase or completion of the onsite prostate screening is required to enter or win. Limit one (1) entry per person for the duration of the Sweepstakes. The use of any agencies or automated software to submit entries will result in disqualification of all entries submitted by that person.

    NO PURCHASE OR COMPLETION OF A HEALTH SCREENING IS NECESSARY TO ENTER OR WIN. A PURCHASE OR HEALTH SCREENING WILL NOT INCREASE YOUR CHANCES OF WINNING.

    Winner Selection: One (1) winner will be selected via a random drawing on or about November 1, 2026. The odds of winning depend on the number of eligible entries received. The potential winners will be contacted via email and must respond with their first and last name, age, and mailing address within the timeframe stated in the notification e-mail. If the potential winners do not respond within that timeframe, the Sponsor may select an alternate potential winner at random from all eligible entries received during the Entry Period. 

    Prize(s): One (1) winner will be selected and will receive (2) gameday tickets, (1) parking pass, (2) sideline field passes and a private pre-game meet and greet with an Atlanta Falcons legend at the Mercedes-Benz Stadium during the Atlanta Falcons vs. Kansas City game on November 15, 2026 at the Mercedes-Benz Stadium beginning at 1 P.M. (ET). 

    Release and Limitations of Liability: By participating in the Sweepstakes, entrants agree to release and hold harmless the Sweepstakes Entities, the Falcons, and the NFL Entities (collectively, the “Released Entities”) from and against any claim or cause of action arising out of participation in the Sweepstakes or receipt or use of any prize, including, but not limited to: (a) unauthorized human intervention in the Sweepstakes; (b) technical errors related to computers, servers, providers, or telephone or network lines; (c) printing errors; (d) lost, late, postage-due, misdirected, incomplete, or undeliverable e-mail; (e) errors in the administration of the Sweepstakes or the processing of entries; (f) injury or damage to persons or property which may be caused, directly or indirectly, in whole or in part, from entrant’s participation in the Sweepstakes or receipt of any prize; or (g) operation or fitness of the prize. Entrant further agrees that, in any cause of action, the Released Entities’ liability will be limited to the cost of entering and participating in the Sweepstakes, and in no event shall the Released Entities be liable for attorney’s fees. Entrant waives the right to claim any damages whatsoever, including, but not limited to, punitive, consequential, direct, or indirect damages.

     

    General Conditions: By participating in the Sweepstakes, entrants certify that they are eligible to participate and agree to abide by these Official Rules. In the event that the operation, security, or administration of the Sweepstakes is impaired in any way for any reason, including, but not limited to fraud, virus, or other technical problem, the Sponsor may, in its sole discretion, either: (a) suspend the Sweepstakes to address the impairment and then resume the Sweepstakes in a manner that best conforms to the spirit of these Official Rules; or (b) award the prize at random from among the eligible entries received up to the time of the impairment. The Sponsor reserves the right in its sole discretion to disqualify any individual it finds to be tampering with the entry process or the operation of the Sweepstakes or to be acting in violation of these Official Rules or in an unsportsmanlike or disruptive manner. Any attempt by any person to undermine the legitimate operation of the Sweepstakes may be a violation of criminal and civil law, and, should such an attempt be made, the Sponsor reserves the right to seek damages from any such person to the fullest extent permitted by law. The Sponsor’s failure to enforce any term of these Official Rules shall not constitute a waiver of that provision. In the event of a dispute regarding the identity of an entrant, the entry will be deemed submitted by the individual whose name and contact information appear on the applicable entry card. All taxes on prizes, if any, are the sole responsibility of each winner. 

    Disputes: Except where prohibited, entrant agrees that any and all disputes, claims and causes of action arising out of, or connected with, the Sweepstakes or any prize awarded shall be resolved individually, without resort to any form of class action, and exclusively by the appropriate court of competent jurisdiction located in the County of Fulton, State of Georgia, USA, or in federal court in the Northern District of Georgia. All issues and questions concerning the construction, validity, interpretation and enforceability of these Official Rules, entrant’s rights and obligations, or the rights and obligations of the Sponsor in connection with the Sweepstakes, shall be governed by, and construed in accordance with, the laws of the State of Georgia, without giving effect to any choice of law or conflict of law rules (whether of the State of Georgia or any other jurisdiction), which would cause the application of the laws of any jurisdiction other than the State of Georgia.

    Intellectual Property: All trademarks, trade names, logos, service marks, copyrights, designs, promotional materials, websites, web pages, drawings, illustrations, slogans, and other intellectual property used in connection with the Sweepstakes are the property of their respective owners. Without limiting the foregoing, the names, logos, trademarks, and other intellectual property of the Sweepstakes Entities, and their respective parents, subsidiaries, affiliates, licensees, licensors, and other respective owners remain the property of those entities or their respective owners. Participation in the Sweepstakes does not grant any entrant any ownership interest in, or license to use, any such intellectual property. Any unauthorized use, reproduction, distribution, display, modification, or other use of such intellectual property without the prior written consent of the applicable owner is strictly prohibited.

    Official Rules/Winners’ List Request: To obtain a copy of these Official Rules or for notification of the winners, send a self-addressed stamped envelope to: Emory Healthcare Ultimate Falcons Experience Crucial Catch Sweepstakes at Emory Healthcare Marketing, 2201 Henderson Mill Road, Suite 210, Atlanta, GA 30345, ATTN: Jody Vazquez. Requests for notifications of winners must be received no later than three (3) months after the end of the Entry Period. 

    Personal Information: Personal information collected through the Sweepstakes is subject to Sponsor’s Privacy Policy, located at [https://www.emoryhealthcare.org/patients-visitors/web-privacy-policy.html]. By entering the Sweepstakes, entrants agree to the use of their personal information as described in the above Privacy Policy. The information submitted, including the registration information, will be available to the Falcons, the NFL Entities, and Mercedes-Benz Stadium. For more information on how this information may be used by them, please read their respective Privacy Notices, which can be found at www.atlantafalcons.com, www.nfl.com and www.mercedesbenzstadium.com.